IBS Speaker Marketing Toolkit

• Add the IBS logo to your homepage and your emails.
  • High resolution for print
  • Low resolution for web/email
    • JPG format
      
    • PNG format
      

• Add a signature at the bottom of your emails:

Come hear me speak at IBS 2026
February 17 – 19, 2026 | Orlando, FL
BuildersShow.com

• Display/Banner Ad: If you have a company e-newsletter, add a display or banner ad to your newsletter. Please link the banner ad to BuildersShow.com

• Forward an IBS Email: Share an IBS 2026 email you receive from us with residential construction industry professionals you know who would benefit from the content.
• Social media posts on your social platforms.

To increase the impact of your session and create a buzz among attendees, we invite you to record a short video providing a glimpse into your upcoming session. Here's your chance to captivate potential attendees and stimulate their curiosity.

Tips for your video:

1. Invite the audience to attend IBS to hear you speak at the NAHB International Builders’ Show® (IBS) in Orlando.
2. Provide the dates of the show (Feb 17 – 19, 2026), but not the date of your session, in case the date and time changes.
3. A brief introduction about yourself and your expertise.
4. An overview of your session topic (Only mention the title of your session if the title is final).
5. Mention the main takeaways or benefits attendees can expect from your session rather than the features of your talk.
6. A call to action to join your session at IBS.
7. Quality over quantity: It’s best to keep videos short (30 seconds or less).
8. Keep your camera in portrait mode — more likely to perform well on social media.

Once your submission is ready, please upload your video here by September 29, 2025.

We will use these videos to promote your session on our social media channels, website, emails and newsletters, maximizing your session's visibility to our expansive network of industry professionals.

Graphics & Messaging

We compiled sample messaging, assets and content ideas you can use as a guide to create your social media posts before, during and after the show.

You can download social media graphics for use on your Facebook, Instagram and LinkedIn. You’re also welcome to use your photos, videos and pictures with the sample messaging we provide or leverage our content ideas to inspire your posts. 

When you're ready to create a post: 

1. Upload your choice of image, video or graphic to any social media channel.
2. Copy/paste or customize a caption from our suggestions.
3. Fill in any blanks, if applicable.
4. Tag IBS Social Channels and add the hashtags #IBS2026 and #OnlyAtIBS.
5. Post away!

IBS Social Media Channels

These are the social channels for the Builders’ Show. Please follow us and tag us in your posts!

• Facebook @The International Builders’ Show (IBS)
• Instagram @intlbuildersshow
• LinkedIn @NAHBInternationalBuildersShow

Use our official hashtags #IBS2026 #OnlyAtIBS when posting your content about the show to increase engagement on your content.

Ready-to-Use Social Media Graphics

Amplify your IBS presence on social media with our graphics to help you easily and effectively spread the word about the show and your session.

[Download Graphics] 

Visual Content Ideas

• Share visually appealing infographics or stats related to the industry and/or your session topic.
• Capture high-quality photos and videos of exciting booths, products and displays at the show.
• Take selfies or group photos with fellow speakers at the show.
• Create short video clips or reels showcasing your favorite moments, tips or highlights of the show or your session. Facebook @The International Builders’ Show (IBS)

Pre-Event Promotion

• I’m heading to speak at #IBS2026 @The International Builders’ Show in Orlando, Feb 17 – 19. #OnlyAtIBS! Follow my journey with my updates throughout the show. #IBS2026Speaker
• ✈️ 🏠 I’m coming for you #IBS2026! I’m so excited to speak at the @intlbuildersshow, Feb 17 – 19. 👓Come check out my session [Insert title, date, time, location]. View the full IBS Education lineup at BuildersShow.com 👷‍♀️#OnlyAtIBS #IBS2026Speaker
• So thankful & grateful to be heading to #IBS2026 to speak! What’s IBS2026? @NAHB International Builders’ Show is the biggest & best residential construction show. #OnlyAtIBS #IBS2026Speaker
• You can find me at #IBS2026 speaking to residential construction professionals, seeing the latest in product innovation & connecting with industry professionals #OnlyAtIBS. #IBS2026Speaker
• I’m excited to be speaking at #IBS2026 @The International Builders’ Show, Feb 17 – 19. I’m sharing lots of useful takeaways on [insert], [insert] and [insert]. Register for the Builders’ Show at BuildersShow.com & I’ll see you there. #OnlyAtIBS #IBS2026Speaker
• ✈️ I’m coming for you #IBS2026! 🎤 I’m so excited to be speaking at the @intlbuildersshow, Feb 17 – 19. I’m sharing tips and advice about [insert the takeaways/benefits of the talk]. 🔗 Register at BuildersShow.com so I see there. #OnlyAtIBS #IBS2026Speaker
• You can find me on the #IBS2026 stage talking [insert the takeaways/benefits of the talk]. Register at BuildersShow.com so we see you there. #OnlyAtIBS #IBS2026Speaker
• Join me for my session, [Title] on [Day] at [Time] at @The International Builders’ Show, the premier event for the residential construction industry #IBS2026. This three-day event has top-notch education, experiences and networking. Register at BuildersShow.com to attend! #OnlyAtIBS #IBS2026Speaker
• I’m speaking at #IBS2026, the premier event for residential construction professionals, from Feb 17 – 19, in Orlando! Check out the agenda and join me > BuildersShow.com. #OnlyAtIBS #IBS2026Speaker
• I’m sharing my insights during [enter session title] at #IBS2026, Feb 17 – 19 in Orlando. I can't wait to see everyone there! Check out my session [insert link to session page] or contact me for more details! #OnlyAtIBS #IBS2026Speaker
• Join me at #IBS2026 in Orlando to experience gold-standard education, expertise & insights to support your professional development and a commitment to quality & integrity in the residential construction industry. Explore the schedule at BuildersShow.com. #OnlyAtIBS #IBS2026Speaker
• I’m excited to speak at #IBS2026, Feb 17 – 19, in Orlando! Will you join me? Get connected to the people and resources you need to be successful in the residential construction industry. No other event offers more opportunities for networking, knowledge and fun. BuildersShow.com. #OnlyAtIBS #IBS2026Speaker

At the Show

• I’m here at #IBS2026 sharing [insert info about your session topic/top takeaways] and connecting with residential construction industry professionals #OnlyAtIBS! Follow along this week for a behind-the-scenes look at the show from a speaker’s perspective. #IBS2026Speaker
• Excited to be here speaking at #IBS2026 with [company or exhibitor or speaker or attendee] #IBS2026Speaker
• #IBS2026 is the premier residential construction industry event of the year. Find all your industry needs #OnlyAtIBS! Look at some of my favorite new products so far and don’t forget to hear me speak at [insert session name, date, time, location.] #IBS2026Speaker

Post Show

• Check out my favorite moments #OnlyAtIBS from a successful #IBS2026! BuildersShow.com <share clips or pics from your session or other parts of the show> BuildersShow.com
• Check out my #IBS2026 Education Session #OnlyAtIBS. #IBS2026Speaker <share a clip of your session>   
• I had a great time speaking at #IBS2026, scoping out the latest residential construction products, connecting with industry pros and discovering new trends! #OnlyAtIBS. #IBS2026Speaker <link to recorded sessions, if it was recorded, so attendees can watch it on demand.>