Home Improvement Research Institute (HIRI) Salt Lake City, Utah

Dave King is the Executive Director of the Home Improvement Research Institute (HIRI). With 25+ years in strategy, research, and advanced analytics, Dave brings deep expertise in home improvement market dynamics. At HIRI, he leads efforts to deliver actionable, data-driven insights that help industry professionals navigate evolving consumer behaviors and market trends. Dave’s passion lies in transforming complex data into strategic guidance, empowering businesses to make informed decisions in a rapidly changing industry landscape.