Joe Duffus
MIRM
Joe Duffus
MIRM
Builders Design Rockville, Maryland
Joe Duffus, the CEO of Builders Design, is a trailblazer in the interior design industry with nearly 40 years of experience marketing model homes, commercial spaces, and sales centers. His visionary approach has driven billions of dollars in new home sales through over 15,000 successful design projects. Joe’s unique ability to blend innovative marketing strategies with cutting-edge design has revolutionized how homes are sold, helping builders accelerate sales and enhance options, while assisting multifamily developers in boosting occupancy and optimizing lease rates. Joe's strategic partnerships with top industry leaders and research firms have enabled him to develop the most comprehensive design and merchandising tools available. Through collaboration with his internal team, generational research experts, international color groups, and lifestyle consultants, Joe created INTREND, an annual publication that keeps industry professionals informed about the latest design trends in model homes and multifamily living. Believing that education is a priceless gift, Joe remains an active new home trends educator, judge, and speaker for various local and national homebuilder associations, including ABC, SEBC, and the International Builders Show.
Where you can find Joe Duffus during IBS:
Mastering Trend-Focused Interior Design to Appeal to the Nuanced Tastes of the New Micro-Generations